Have you ever seen something on a website and thought ‘wow!’ A friend’s website has a similar domain name to another business (he registered his domain name first) and they both offer SEO services. The other business must have recently added or updated a contact form. They obviously didn’t test it because as of a few days ago it routes the inquiries to my friend’s info email address. They are sending potential customers to their competitor!
It’s amazing to me to see these types of errors. That one test, and the fact it wasn’t done, has a measurable impact on their bottom line.
Thanks for letting me rant