So our team will have to test some new email templates soon and we were wondering if you guys had any experience with it? We are looking for a tool that supports many mail-clients like Litmus but I was wondering if you had any other suggestions/experiences to share?
Kristof - what are you looking to test? Are you trying to validate the content or are you trying to validate how the e-mail is rendered in different mail clients? My employer - https://mabl.com - has e-mail testing options, too.
Well! Its a vital step to test our emails before they go out and to ensuring that our subscribers are getting the best possible email experience. As sending emails without proper testing can leave you open to many mistakes, like emails not displaying properly in some email clients, emails landing in spam boxes, and awkward formatting in our email design.
So, here we have the solution for all these problems. There are lots of fantastic email testing tools that we can use to test our emails.
We usually require the email template testing tools to verify the following things:
HTML validation
Preview our email design and layout
Check our sender reputation
Improve our deliver-ability, and
Test our email subject lines
The following is the list of best email template testing tools:
Litmus : Litmus tool offers many email software testing solutions like preview Email testing before send, Collaboration options β shared accounts for teams, Campaign monitoring and Campaign checklist.
Preview My Email: This allows users to either upload files directly, copy and paste your email content, or send your email to a special Preview My Email inbox.
MailTester: This tool helps checking your email for spam-related red flags and will take a look to see whether or not you are blacklisted by major email clients.
SenderScore: SenderScore focuses mostly on checking your reputation as the sender.
Postmark: With this tool, you simply copy and paste your email code into the toolβs easy-to-use interface.
Reputation Authority: This tools allows marketers to collect the reputation data of the brand across online channels and social media tools, email included.
Send Check It: This is a useful tool if youβre not sure why your subject lines arenβt doing so great and need some insight into where you might be going wrong.
SubjectLine: This tool is used to make a check of your subject line both for spam markers and for suggestions to increase your open rate.
Pabbly: This helps in improving the email deliver-ability by removing all the unwanted email addresses from your list.
I hope this article helps you to choose the best email template testing tools.