What advice would you share for organising and running an internal QA/Testing conference?

It was great to hear from @demivm during a recent This Week in Testing and to get some advice from the audience.

Demi is keen to organise an internal meetup/conference.

What advice would you share for organising and running an internal QA/Testing conference/meetup?

Further questions:

  • What things have worked well and in what situation/context?
  • What things didnโ€™t go so well?
  • What are some gotchas that have caught you out?
  • What are the non-negotiables for organising an internal event?
  • What brings people to the event?
  • How many people were on the organisation team and how did you split the effort?
  • What else havenโ€™t I asked that could do with asking?
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